Season one of Inside Marketing Design features designers behind the marketing of no-code site builder Webflow, project management tool Basecamp, Panasonic LUMIX cameras and many more – covering industries from health management and productivity, to AI and satellites.
In digital marketing it’s easy to measure your success (or failure). It’s both rewarding and challenging at the same time.
Find out about the marketing processes savings & investment app Moneybox uses to drive new users through animated ads.
We practice integrated design. Most of the design happens in the browser.
Basecamp does things a little differently to most companies. Hear about their alternative approach to marketing design from Lead Marketing Designer Adam Stoddard.
Learning how to do smarter usability testing is the way that you grow.
Hear about the many different hats Marina Snyder wears at digital health management company WEconnect and how she handles marketing to two separate main audiences.
Working in-house you get way more opportunities to refine something to perfection.
Learn about the systems in place at remote-first productivity app company Doist that make designing the marketing for their two apps, Todoist & Twist, efficient and fun.
I love that I get to look at gorgeous photos all day. I mean, pinch me; I’m dreaming!
Hear how Steph Moccia thrives within constraints as the only in-house marketing designer on the Lumix team at Panasonic North America.
I really enjoy marketing something completely different, something people aren’t used to.
Ever wondered about the role of a marketing designer at a space company? Hear from Emily Kelly about her work at a company that designs, builds & launches satellites.
My job description is really one sentence: Own the quality.
Hear how Proof’s Head of Design, Brent Palmer, handles being in charge of both the marketing and product design work for the website personalization tool.
Enterprise companies are not going to buy from you if you look like you’re from the 90s.
Learn how the brand design team at content management platform company Contentful stays super organised
The brand is way more than brand studio. It’s so much more than what we produce.
Insights into the work of the brand studio team at no-code visual web development tool Webflow
I love being able to ship something, get it out there, see how it's doing, and then get a chance to improve on it later
How I get my work done as the only marketing designer at email marketing software company ConvertKit